Rudyard Kipling's son John (or Jack, as he was known to the family). Died in the Battle of Loos, 1915. His body was not identified until just recently, and there is still considerable doubt over the authentication. When pressed for an answer, most of those in the know will give a shrug of the shoulders. The grave is at St Mary's ADS Cemetery, just off the D39 towards Vermelles.
Whether it's him or not, it's a tragic story - a father who used his considerable influence to get his boy into the Irish Guards, despite the fact that he had failed the medical due to poor eyesight.

If any question why we died
Tell them because our fathers lied..

The Loos Memorial